The SAGE Handbook of Social Media Research Methods, ISBN-13: 978-1473916326

The SAGE Handbook of Social Media Research Methods, ISBN-13: 978-1473916326

[PDF eBook eTextbook]

• Publisher: SAGE Publications Ltd; First edition (February 27, 2017)
• Language: English
• 728 pages
• ISBN-10: 1473916321
• ISBN-13: 978-1473916326

The SAGE Handbook of Social Media Research Methods offers a step-by-step guide to overcoming the challenges inherent in research projects that deal with “big and broad data,” from the formulation of research questions through to the interpretation of findings. This handbook includes chapters on specific social media platforms such as Twitter, Sina Weibo, and Instagram, as well as a series of critical chapters.

The holistic approach is organized into the following sections:

• Conceptualizing & Designing Social Media Research
• Collection & Storage
• Qualitative Approaches to Social Media Data
• Quantitative Approaches to Social Media Data
• Diverse Approaches to Social Media Data
• Analytical Tools
• Social Media Platforms

The SAGE Handbook of Social Media Research Methods is the single most comprehensive resource for any scholar or graduate student embarking on a social media project.

Luke Sloan is a deputy director of the Social Data Science Lab and reader at the School of Social Sciences, Cardiff University. His research is concerned with increasing the utility of Twitter data for the social science community, through the development and evaluation of demographic proxies, to establish who is and who is not represented. He also directs the Cardiff the Q-Step Centre.

Anabel Quan-Haase is a Professor in the Department of Sociology and the Faculty of Information and Media Studies at Western University.

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