Microeconomics 13th Edition by Roger A. Arnold, ISBN-13: 978-1337617406


Microeconomics 13th Edition by Roger A. Arnold, ISBN-13: 978-1337617406

[PDF eBook eTextbook]

  • Publisher: ‎ Cengage Learning; 13th edition (January 1, 2018)
  • Language: ‎ English
  • 624 pages
  • ISBN-10: ‎ 1337617407
  • ISBN-13: ‎ 978-1337617406

Ever wonder why colleges use GPAs, ACTs, and SATs for purposes of admission, or how supply and demand play out on a freeway, or what price has to do with being late to class, or how you might end up paying for good weather? Microeconomics, 13E answers these questions and many more as this book opens up the world of economic analysis. This edition offers more detailed coverage of how economists build theories to explain everyday life than any other principles of economics text on the market. Memorable examples from pop culture illustrate the unexpected places economics occur and show you how economic forces link to every day events. This edition offers complete video assets to assist you in learning economics.

The economy is tough – but economics doesn’t have to be! Let Roger Arnold’s MICROECONOMICS 13E open up the world of economic analysis for your students. This inviting book offers comprehensive, innovative and engaging learning features, easy customization, and fully integrated digital and course management options. The author weaves memorable everyday economic examples throughout this edition and bolsters student interest by illustrating the unexpected places economics occur. Students see how economic forces link to every day events and form an important part of life 24/7.

Table of Contents:


1. What Economics Is About. Appendix A Working with Diagrams. Appendix B Should You Major in Economics?

2. Production Possibilities Frontier Framework.

3. Supply and Demand: Theory.

4. Prices: Free, Controlled, and Relative.

5. Supply, Demand, and Price: Applications. MICROECONOMICS. Part II: MICROECONOMIC FUNDAMENTALS.

6. Elasticity.

7. Consumer Choice: Maximizing Utility and Behavioral Economics. Appendix C Budget Constraint and Indifference Curve Analysis.

8. Production and Costs. Part III: PRODUCT MARKETS AND POLICIES.

9. Perfect Competition.

10. Monopoly.

11. Monopolistic Competition, Oligopoly, and Game Theory.

12. Government and Product Markets: Antitrust and Regulation. Part IV: FACTOR MARKETS AND RELATED ISSUES.

13. Factor Markets: With Emphasis on the Labor Market.

14. Wages, Union, and Labor.

15. The Distribution of Income and Poverty.


17. Market Failure: Externalities, Public Goods, and Asymmetric Information.

18. Public Choice and Special-Interest-Group Politics. Part VI: ECONOMICS THEORY-BUILDING AND EVERYDAY LIFE.

19. Building Theories to Explain Everyday Life: From Observations to Questions to Theories to Predictions. THE GLOBAL ECONOMY. Part VII: INTERNATIONAL ECONOMICS AND GLOBALIZATION.

20. International Trade.

21. International Finance. WEB CHAPTERS.

22. The Economic Case For and Against Government: Five Topics Considered.

23. Stocks, Bonds, Futures, and Options.

Dr. Roger A. Arnold is at California State University San Marcos, where his fields of specialization are general microeconomic theory and monetary theory. Dr. Arnold earned his B.S. in economics from the University of Birmingham in England. He received his Ph.D. in economics from Virginia Tech.

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