Introduction to Public Health Program Planning by Joanna Hayden, ISBN-13: 978-1284175189

Description

Introduction to Public Health Program Planning by Joanna Hayden, ISBN-13: 978-1284175189

[PDF eBook eTextbook]

• Publisher: ‎ Jones & Bartlett Learning (April 6, 2021)
• Language: ‎ English
• 350 pages
• ISBN-10: ‎ 1284175189
• ISBN-13: ‎ 978-1284175189

Written to provide students with the essential program planning skills that they’ll need in public health practice, Introduction to Public Health Program Planning offers an accessible and engaging approach to the program planning process. Divided into 3 parts, Introduction to Public Health Program Planning begins with an introduction to the basics of planning, health determinants, and behaviors. It then offers in-depth discussion of the generic planning phases – from assessing needs and planning to implementing and evaluation. The third section explores the four most commonly used planning frameworks, along with three additional planning frameworks that address specific health issues. A final chapter offers guidance on choosing a planning framework. Key Features: – Chapter-opening analogies to real-life situations help demystify chapter content and ease student understanding to chapter material. – Commonly used planning frameworks, including PRECEDE-PROCEED, MAPP, MAP-IT, and Intervention Mapping are discussed in detail in separate chapters that also include step-by-step instruction for their use. – End-of chapter activities that link to journal articles demonstrate how the material covered is applied in a practice setting. – Figures and tables provide visual examples that clarify and expand upon chapter material.

Table of Contents:

Preface

Acknowledgments

Reviewers

SECTION I Planning Foundations

CHAPTER 1 Introduction to Planning

Introduction

Why Plan?

Determinants of Health

Planning in Practice Chapter Activity

References

CHAPTER 2 Health Behavior Theories

What Is a Theory?

Types of Theories

Planning in Practice Chapter Activity

References

CHAPTER 3 Preparing to Plan

Introduction

Planning Groups

Planning Process

Planning in Practice Chapter Activity

References

SECTION II Planning Basics

CHAPTER 4 Assessing Needs

Introduction

Conducting a Needs Assessment

Assessing Need using Community-Based Participatory Research Principles

Planning in Practice Chapter Activity

References

CHAPTER 5 Planning

Introduction

Develop Mission Statement, Goals, and Objectives

Manage the Program

Develop a Budget

Writing a Rationale

Planning in Practice Chapter Activity

References

CHAPTER 6 Implementing

Introduction

Implementation Success

Implementation Challenges

Ethical Challenges

Developing an Implementation Plan

Planning in Practice Chapter Activity

References

CHAPTER 7 Evaluating

Introduction

What Is Evaluation?

Types of Evaluation

Evaluation Designs

Using an Evaluation Framework

Writing an Evaluation Plan and Timeline

Writing an Evaluation Report

Planning in Practice Chapter Activity

References

SECTION III Planning Frameworks

CHAPTER 8 PRECEDE-PROCEED

Introduction

PRECEDE-PROCEED Assumptions

PRECEDE-PROCEED Close-Up

Planning in Practice Chapter Activity

References

CHAPTER 9 Mobilizing for Action Through Planning and Partnerships (MAPP)

Introduction

MAPP Up-Close

Planning in Practice Chapter Activity

References

CHAPTER 10 Mobilize, Assess, Plan, Implement, Track (MAP-IT)

Introduction

MAP-IT Up-Close

Planning in Practice Chapter Activity

References

CHAPTER 11 Intervention Mapping (IM)

Introduction

IM Up-Close

Planning in Practice Chapter Activity

References

CHAPTER 12 Frameworks for Specific Issues and Methods

Introduction

Strategic Prevention Framework (SPF)

Protocol for Assessing Community Excellence in Environmental Health (PACE-EH)

Making Health Communication Programs Work

Planning in Practice Chapter Activity

References

CHAPTER 13 Choosing a Planning Framework

Introduction

Guidelines for Choosing a Framework

Planning in Practice Chapter Activity

References

Index

Dr. Joanna Hayden began her more than 40-year career in health and education as a critical care nurse. After earning her doctorate in health education from New York University, she transitioned into academia at William Paterson University where she served as chairperson of the department of Public Health for over a decade. Dr. Hayden held leadership positions in state and national professional organizations, was an inaugural associate editor of the journal Health Promotion Practice and presenter at local, state and national conferences and workshops. She is the author of the textbook Introduction to Health Behavior Theory (3e) and numerous journal articles and book chapters.

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