Search Results for: ANALYTICS

Managerial Accounting 17th Edition by Ray Garrison, ISBN-13: 978-1260575682

Managerial Accounting 17th INTERNATIONAL Edition by Ray Garrison, ISBN-13: 978-1260575682  [PDF eBook eTextbook] Publisher: ‎ McGraw-Hill Education; 17th INTERNATIONAL edition (March 3, 2020) Language: ‎ English  833 pages ISBN-10: ‎ 1260575683 ISBN-13: ‎ 978-1260575682 As the long-time #1 best-seller in Managerial Accounting, the 17th INTERNATIONAL edition of Garrison/Noreen/Brewer’s Managerial Accounting successfully guides students through the Managerial Accounting course and beyond. Not only does the Garrison text teach students Managerial Accounting concepts in a clear and concise way,…

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Exploring Marketing Research 11th Edition by Barry J. Babin, ISBN-13: 978-1305263529

Exploring Marketing Research 11th Edition by Barry J. Babin, ISBN-13: 978-1305263529 [PDF eBook eTextbook] Publisher: ‎ Cengage Learning; 11th edition (April 3, 2015) Language: ‎ English 656 pages ISBN-10: ‎ 1305263529 ISBN-13: ‎ 978-1305263529 EXPLORING MARKETING RESEARCH, 11E, provides a thorough guide to the design, execution, analysis, and reporting of marketing research to support effective business decisions. The text prepares students to approach marketing research from a management perspective rather than as hands-on practitioners, providing valuable business…

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International Business 3rd edition by Klaus Meyer, ISBN-13: 978-1473758438

International Business 3rd edition by Klaus Meyer, ISBN-13: 978-1473758438 [PDF eBook eTextbook] Publisher: ‎ Cengage Learning EMEA; 3rd edition (March 5, 2019) Language: ‎ English ‎632 pages ISBN-10: ‎ 1473758432 ISBN-13: ‎ 978-1473758438 Drawing from the combined experiences of Mike Peng and Klaus Meyer International Business provides a comprehensive insight into contemporary business practices. Covering recent global developments and current issues such as Brexit, as well as the historical context of international business, the third edition highlights…

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Managing and Using Information Systems: A Strategic Approach 7th Edition, ISBN-13: 978-1119560562

Managing and Using Information Systems: A Strategic Approach 7th Edition, ISBN-13: 978-1119560562 [PDF eBook eTextbook] Publisher: ‎ Wiley; 7th edition (December 5, 2019) Language: ‎ English 368 pages ISBN-10: ‎ 111956056X ISBN-13: ‎ 978-1119560562 Managing & Using Information Systems: A Strategic Approach provides a solid knowledgebase of basic concepts to help readers become informed, competent participants in Information Systems (IS) decisions. Written for MBA students and general business managers alike, the text explains the fundamental principles and…

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Society Must Be Defended by Michel Foucault, ISBN-13: 978-0312422660

Society Must Be Defended by Michel Foucault, ISBN-13: 978-0312422660 [PDF eBook eTextbook] Publisher: ‎ Picador; First edition (December 1, 2003) Language: ‎ English 336 pages ISBN-10: 0312422660 ISBN-13: ‎ 978-0312422660 An examination of the relation between war and politics, by one of the twentieth century’s most influential thinkers. From 1971 until 1984 at the Collège de France, Michel Foucault gave a series of lectures ranging freely and conversationally over the range of his research. In Society Must…

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Psychiatric Power by Michel Foucault, ISBN-13: 978-0312203313

Psychiatric Power by Michel Foucault, ISBN-13: 978-0312203313 [PDF eBook eTextbook] Publisher: ‎ Picador; First edition (June 24, 2008) Language: ‎ English 416 pages ISBN-10: ‎ 0312203314 ISBN-13: ‎ 978-0312203313 In Psychiatric Power, the fourth volume in the collection of his groundbreaking lectures at the Collège de France, Michel Foucault addresses and expands upon the ideas in his seminal Madness and Civilization, sketching the genealogy of psychiatry and of its characteristic form of power/knowledge. Madness and Civilization undertook…

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The Oxford Handbook of Political Communication 1st Edition by Kate Kenski, ISBN-13: 978-0199793471

The Oxford Handbook of Political Communication 1st Edition by Kate Kenski, ISBN-13: 978-0199793471 [PDF eBook eTextbook] Publisher: ‎ Oxford University Press; 1st edition (July 24, 2017) Language: ‎ English 976 pages ISBN-10: ‎ 0199793476 ISBN-13: ‎ 978-0199793471 Since its development shaped by the turmoil of the World Wars and suspicion of new technologies such as film and radio, political communication has become a hybrid field largely devoted to connecting the dots among political rhetoric, politicians and leaders,…

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Essentials of Modern Business Statistics with Microsoft Excel 8th Edition by David R. Anderson, ISBN-13: 978-0357131626

Essentials of Modern Business Statistics with Microsoft Excel 8th Edition by David R. Anderson, ISBN-13: 978-0357131626 [PDF eBook eTextbook] Publisher: ‎ Cengage Learning; 8th edition (January 1, 2020) Language: ‎ English 816 pages ISBN-10: ‎ 0357131622 ISBN-13: ‎ 978-0357131626 Develop a strong conceptual understanding of statistics as ESSENTIALS OF MODERN BUSINESS STATISTICS WITH MICROSOFT EXCEL, 8E balances real-world applications with an integrated focus on the latest version of Microsoft Excel. This best-selling, essentials edition clearly develops each…

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Quantitative Analysis for Management 13th Edition by Barry Render, ISBN-13: 978-0134543161

Quantitative Analysis for Management 13th Edition by Barry Render, ISBN-13: 978-0134543161 [PDF eBook eTextbook] Publisher: ‎ Pearson; 13th edition (January 15, 2017) Language: ‎ English 608 pages ISBN-10: ‎ 0134543165 ISBN-13: ‎ 978-0134543161 For courses in management science and decision modeling. Foundational understanding of management science through real-world problems and solutions Quantitative Analysis for Management helps readers to develop a real-world understanding of business analytics, quantitative methods, and management science by emphasizing model building, tangible examples, and…

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Modern Portfolio Theory and Investment Analysis 9th Edition by Edwin J. Elton, ISBN-13: 978-1118469941

Modern Portfolio Theory and Investment Analysis 9th Edition by Edwin J. Elton, ISBN-13: 978-1118469941 [PDF eBook eTextbook] Publisher: ‎ Wiley; 9th edition (January 21, 2014) Language: ‎ English 752 pages ISBN-10: ‎ 1118469941 ISBN-13: ‎ 978-1118469941 This book, as the title suggests, is concerned with the characteristics and analysis of individual securities, as well as with the theory and practice of optimally combining securities into portfolios. Part 1 of the book provides a description of securities and…

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Customer Relationship Management 4th Edition by Francis Buttle, ISBN-13: 978-1138498259

Customer Relationship Management 4th Edition by Francis Buttle, ISBN-13: 978-1138498259 [PDF eBook eTextbook] Publisher: ‎ Routledge; 4th edition (May 9, 2019) Language: ‎ English 468 pages ISBN-10: ‎ 1138498254 ISBN-13: ‎ 978-1138498259 Customer Relationship Management, Fourth Edition continues to be the go-to CRM guide explaining with unrivalled clarity what CRM is, its uses, benefits and implementation. Buttle and Maklan take a managerial perspective to track the role of CRM throughout the customer journey stages of acquisition, retention…

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Service Management: Operations, Strategy, Information Technology 9th Edition, ISBN-13: 978-1259784637

Service Management: Operations, Strategy, Information Technology 9th Edition, ISBN-13: 978-1259784637 [PDF eBook eTextbook] Publisher: ‎ McGraw-Hill Education; 9th edition (January 22, 2018) Language: ‎ English 544 pages ISBN-10: ‎ 1259784630 ISBN-13: ‎ 978-1259784637 This ninth edition continues to acknowledge and emphasize the essential nature of service management. Based on the research and consulting experiences of the authors, the text is organized in four parts: Part One: Understanding Services provides the historical context as well as distinguishes the…

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