Media Literacy 8th Edition by W. James Potter, ISBN-13: 978-1483379326

Media Literacy 8th Edition by W. James Potter, ISBN-13: 978-1483379326

[PDF eBook eTextbook]

• Publisher: ‎ SAGE Publications, Inc; 8th edition (January 22, 2016)
• Language: ‎ English
• ‎576 pages
• ISBN-10: ‎ 1483379329
• ISBN-13: ‎ 978-1483379326

In this media-saturated world, we must learn how to navigate through the overwhelming flood of information so we can avoid the risks and maximize its potential to help us. Media Literacy, Eighth Edition shows readers how. Drawing from thousands of media literature studies, bestselling author W. James Potter explores the key components to understanding the fascinating world of mass media. In this updated, revised, and reorganized new edition, Potter presents numerous examples and facts for readers to understand how the media operate, how they attract attention, and how they influence us on a day-to-day basis.

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